Hey! I am Soumitra Sathe, a Service & Product Designer.
Currently, I am leading design teams at HumanX, overseeing projects for major clients in the fintech, gov, and insurance sectors.
I guide organisations in transforming their customer experiences, fostering enhanced value and distinct market positioning. Using Design Thinking & Human-Centred Design, I craft scalable MVPs that benefit both businesses and customers, ensuring ventures consistently stand out in the market.
TOP PROJECTS:
01
Led the design & delivery of HDFC Bank’s CX transformation for their 17 million credit card customers, to drive growth and 28% reduction in call centre costs.
Banking & Finance
02
Building a customer loyalty programme for a leading micro-mobility provider, aimed at driving engagement & boosting customer lifetime value.
Consumer Retail
03
Envisioned a new digital product & supporting venture, aimed at empowering Barclays’ 7.2 million neurodiverse customers to take control of their credit scores.
Banking & Finance
OTHER PROJECTS:
01
Designed a new generative-AI product and venture proposition aimed at helping small business owners make better business decisions.
Technology
02
Envisioned a sustainable future for abandoned oil rigs by transforming them into scalable sea-weed cultivation zones.
Sustainability
03
Designed a non-profit venture proposition in partnership with Landsec, to amplify the impact of UK’s youth charities, in order to build social cohesion.
Social Impact
I have recently graduated with a masters in Service Design from the Royal College of Art, London; while undertaking business electives from Imperial College Business School (Entrepreneurship) and London Business School (Business Model Innovation). During these two years, I have collaborated with organisations and design teams across multiple design challenges: designing inclusive customer experiences, empowering citizens, re-imagining the future of work and business, and fostering sustainable futures.
I am a creative and pragmatic thinker, bridging the gap between design and business. My strength lies in supporting organisations in making evidence-based decisions, from strategy to implementation.
Before this, I worked as a Senior Design Consultant, leading UX and Service Design work streams; building and validating innovative MVPs and customer journeys for Fortune 500 and industry leading clients.
I’m currently looking for Service Design and Product Design roles.